In my last blog, I discussed how to find a plant to process your beef. In this edition, we’ll look at using social media to find customers and setting up a website.
Of course, word-of-mouth advertising is the cheapest way to advertise, but you may live in a small town or have already exhausted your possibilities through your existing network. One rancher friend of mine noted recently, “Many of my neighbors are also trying to sell directly to consumers and my small town is saturated with supply. What I need is more prospects.”
